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> Can Salesforce Compete in the Carbon Accounting Market?

商品編號: W67C27
出版日期: 2022/04/12
作者姓名:
Hoffman, Andrew
商品類別: Other
商品規格: 20p

再版日期:
地域: United States;California
產業: Information technology industry;Software development industry;Enterprise technology industry;Mobile and social application industry
個案年度: -  

 


商品敘述:

This case describes Salesforce''s development of Sustainability Cloud, a suite of software tools built to help companies measure, track, and report carbon emissions and other sustainability metrics. The goal of this case is to provide students with a background and foundational knowledge of three topics: software as a service (SaaS); environmental, social, and governance (ESG) standards; and carbon accounting. The case places students in the role of the fictional Salesforce vice president of sustainability, who is deciding whether or not to recommend the development and launch of Sustainability Cloud 2.0. She is pondering many issues. Since Salesforce was able to become a world leader in SaaS software, could it become a leader in sustainability software, as well? After analyzing the decision at hand, students should be ready to meet with Salesforce executives and make a recommendation about next steps for the company''s sustainability software products.


涵蓋領域:

Technology and analytics;Environmental sustainability;Cloud computing;Web and mobile applications;Corporate social responsibility;Innovation;Sustainable business practices;Enterprise computing;Data management;Partnerships


相關資料:

Case Teaching Note, (W67T27), 8p, by Andrew Hoffman